Hear why users pay, cancel or never finish setup.
Tell Simulatte the problem. It works out what to ask, then interviews your trial users from one link, or gets an early read from simulated users who match your audience.
Illustrative example. Numbers and quotes are invented to show the format. It plays both outcomes.
The questions your dashboards can’t answer.
Analytics shows where, never why
The funnel says people leave on day three. It doesn’t say what they were hoping to find and didn’t.
Paywall tests eat weeks of traffic
A clean A/B test needs volume, and every losing variant costs real conversions while it runs.
The cancel survey gets one click
“Too expensive” is the answer every time. It tells you nothing about what would have made it worth it.
Four calls app teams make every sprint.
The trialist, the subscriber and the one who cancelled.
Simulated users
MinutesSimulated customers, modelled on real people, from ready-made audiences in 12 countries or built from a description of your users. Show them a paywall, a plan or an onboarding flow and get an early read before you ship anything.
Your own customers
As people respondSend an interview link by email or in your app, or tell us who you need and we’ll source them, quoted per study. The interviewer can show a screen mid-interview and ask what they’d tap. Interviews run in English, Hindi, Tamil, Arabic and Spanish.
Priced in credits. A quick ask with simulated users starts at 300 credits; a focus group with up to 20 follow-ups is 4,000. Interviews with your users are 500 credits each, charged only when completed. Survey links are free.
See pricing →Asked by app teams.
Can we test paywall screens before we build them?
Yes. Upload the designs, even rough ones. A visual test shows simulated users each screen and tells you which one makes more people want to start a trial, and why.
Does this replace A/B testing?
No. It narrows the field. Cut five ideas to the best two in minutes, so your live traffic only goes to options worth testing.
Can we talk to users who cancelled?
Yes. Send the interview link to your cancelled users by email or in your app. You’re charged only when an interview is completed, and themes build as answers come in.
Can we run it from Claude?
Yes. With the Claude connector you can launch studies, get results and ask simulated customers questions without leaving Claude.
Are simulated users real people?
No. They are simulated customers, modelled on real people. Their answers are an early, directional read. Hear from your own users before you change pricing.
Hear from the users who didn’t pay.
An early read on your paywall today. The reasons from your trial users this week.